Lavoro Londra, Lavoro Inghilterra

Marketing Manager a Londra

20/12/2013

Job Description

 

  • B2B Media and Publishing Organisation
  • Central London location
  • Publications (print and online) and Online products.
  • Writing and developing an integrated marketing plan and delivering results by implementing cross-channel marketing campaigns to acquire new subscribers.

The Role: The Marketing Manager will take responsibility for being Brand Guardian and increasing subscriptions across market-leading titles. To do this the Marketing Manager will analyse trends, conduct market research and competitor analysis to develop audience forecasting. With this in mind the Marketing Manager will create engaging strategy and implement their strategy through integrated marketing campaigns. Channels used will include eDM, DM, Social, Website, Apps, Adverts and Inserts. The Company: This UK based media organisation has three main operating divisions: Business Publishing, Business Information, Exhibitions. Currently operating across 10 vertical sectors, this company is looking for aggressive growth and has ambitious plans to become an international leader in media and publishing. As a Marketing Manager your responsibilities will include:

  • Market research and past campaign analysis
  • Writing marketing plans to grow subscriptions
  • Implement multi-channel marketing campaigns
  • Utilise key partnerships and create new contra-deal with industry relevant companies
  • Be brand guardian for the company across their product portfolio

For this Marketing Manager, we are looking for individuals who meet the following criteria:

  • Experience of writing marketing plans and implementing lead generation campaigns
  • Experience of writing engaging copy across all channels
  • Experience of subscriptions is a plus
  • Experience of the publishing world is desirable
  • Creative/Ideas person

Benefits of this Marketing Manager role:

  • £28-32k Basic Salary
  • Company Benefits

At BMS Marketing Specialists we really listen to your career aspirations ensuring that we find the right company and the right role for you. Over the years we’ve built some strong relationships with many exciting brands across both B2B and B2C sectors. So if you are a keen marketing professional looking for your next marketing job we can introduce you to the right companies for your skillset and provide you with the support advice and guidance to help you get your next marketing job.

How to Apply

For further information on this or any of our other marketing jobs, please visit our website at www.bmsmarketing.com, email us on southeast@bmsmarketing.com or call Victoria Winter on 0203 463 5259.

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